On the afternoon of April 24, the 4-day 11^th China Chenghai International Toys & Gifts Fair drew to a close in Chenghai Exhibition Center. In defiance of the impact of the international financial crisis, Chenghai District as an important production and export base of toys and gifts in China has found new business opportunities in the crisis. During the fair, more than 30,000 people came for visit and business, including domestic businessmen and guests from 62 countries. The total trade volume reached 1.23 billion yuan under agreement, with export orders accounting for about 40％ of the total number of orders and 60％ of the total value.

Nearly 10 enterprises exhibited animation toy products at the fair, including Warrior in Armors of “Ao Fei”, Legend of Three Kingdoms and Brave Kids of “Hua Wei”, Interplanetary Car Race King of “Xiao Bai Long”, which have become star animation toys. The fair also attracted professional developers of animation, including Guangzhou Xing Ying Dissemination and Advertising Co., Ltd. and Guangzhou Haili Animation Cultural Development Company, which came in for the first time to talk with more than 100 participating enterprises about interactive development of animation products and reached cooperation intention preliminarily with more than 20 Chenghai-based toy enterprises that have the conditions and capability for developing animated toy products.

This fair showed the marked superiority of products of independent innovation. The multifunctional baby carriage developed by Guangdong Qunxing Toy Industrial Co., Ltd. have found favor with many traders. Other attractive products of independent innovation include the “Super Funny” capable of man-machine dialogue developed by Chenghai Meiye Plastic Product Co., Ltd. and the “Spider King” wall-climbing cars of Chenghai Le Qi Bao Toy Co., Ltd. According to statistics, 735 professional international buyers attended the fair, an increase of 101 persons from that of last fair; and 6,026 professional domestic buyers were present with a 20％ increase from last fair.   

Source: Shantou Daily, Apr.26, 2009

　　为期4天的第十一届中国澄海国际玩博会24日下午在澄海展览中心落下帷幕。面对国际金融危机的冲击，作为国内重要的玩具礼品生产和出口基地，澄海区在危机中找到了新商机，展会期间有来自62个国家和国内的客商共3万多人进场参观、洽谈，协议贸易总额12.3亿元，其中外销订货单数约占40％，金额约占6成。
　　在本届展会中有近10家企业展出动漫玩具产品。“奥飞”的《铠甲勇士》，“骅威”的《三国传》、《神兵小将》，“小白龙”的《星际飚车王》等动漫卡通产品成为动漫玩具产品的明星。展会期间，还吸引了专业开发动漫形象的广州星映传播广告有限公司和广州海力动漫文化发展公司首次进场跟100多家参展企业洽谈互动开发动漫产品，并与20多家有条件和能力开发动漫玩具产品的澄海玩具企业初步达成合作意向。
　　在本次展会上，自主创新产品优势明显。广东群兴玩具实业有限公司开发的多功能童车得到众多客商的青睐。此外，澄海美业塑料制品有限公司智能人机对话的“超级逗逗”、澄海乐启宝玩具有限公司的蜘蛛王爬墙车等一批企业自主创新产品同样吸引众多订单。据统计，本届展会到会的国际专业买家达到735人，比上届增加101人;到会的国内专业买家6026人，比上届约增加20％。

　来源：汕头日报2009-4-26