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The First China Building Block Industry Conference held in Shantou
Date: 2023-04-03      Source: Shantou Daily

On the morning of April 2, as one of the "highlights" of the 22nd China Shantou (Chenghai) International Toys and Gifts Expo, the First China Building Block Industry Conference was held on the exhibition site of Shantou Expo Center. At the conference, experts and industry representatives gathered together to build an open, innovative and win-win exchange and cooperation platform around the domestic building block industry with strong development momentum in recent years and they expressed their intention to jointly promote China's building block industry to a broader stage.


Chenghai, Shantou is an important production base for building block toys in China. In recent years, building block products have become one of the fastest growing categories in the toy industry in Chenghai. Under the "blessing" of Chinese culture, Chaoshan culture, cultural creation and IP, earth-shaking changes have taken place in Chenghai in terms of innovation and quality. Nowadays, there are more than 100 building block brands in Chenghai, and the number of brands has increased by more than ten times in the past five years, and many well-known domestic building block brands have gathered in Chenghai. Next, Chenghai will strengthen the protection of copyright, the core basic element of high-quality development of the industry, enable the innovative development of China's building block industry, and continue to enhance the reputation, international influence and competitiveness of the building block brands of China.

Source:Shantou Daily, April 3, 2023


  首届中国积木产业大会在汕举办

  4月2日上午,作为第22届汕头玩博会的“重头戏”之一,首届中国积木产业大会在汕头博览中心展会现场举办,会上专家大咖、业界代表齐聚一堂,围绕近年发展势头强劲的国产积木产业,搭建开放创新、协作共赢的交流与合作平台,共同推动中国积木产业走向更广阔的舞台。

  汕头澄海是中国积木玩具重要的生产基地,近年来,拼插积木类产品一跃成为澄海玩具产业增长最快的品类之一,在中国文化、潮玩、文创、IP的“加持”下,无论从创新还是质量上,都发生了翻天覆地的变化。如今澄海的积木品牌已有100多个,五年间品牌数量增长了十倍以上,且众多知名国产积木品牌集聚澄海。接下来,澄海将强化版权这一产业高质量发展的核心基础要素,赋能中国积木产业创新发展,持续提升中国积木品牌的美誉度和国际影响力、竞争力。

来源:汕头日报 2023-4-3


 
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