The Special Spring Toys Promotion Campaign Themed "Guangdong Goods Global Reach" Is Launched in Shantou
Date:
2026-03-11
Source：
Shantou Daily
On March 10, the special spring toys promotion campaign themed "Guangdong Goods Global Reach", hosted by the Guangdong Provincial Department of Industry and Information Technology and the Shantou Municipal People's Government, was officially launched at the headquarters of Guangdong Hoton Business Exhibition Co., Ltd. in Chenghai District, Shantou.
The event adopted a model of "the government setting the stage, associations facilitating connections, platforms providing empowerment, and enterprises driving the effort". It integrated online and offline resources to build a bridge coordinating production and sales. At the launching ceremony, local toy brand companies such as Alpha Group Co., Ltd. and Guangdong Qunyu Interactive Technology Co., Ltd. took the stage one after another, unveiling cutting-edge products across various categories, including AI smart toys and trendy toys IPs. This showcased the strong capabilities and latest achievements of Chenghai's toys enterprises in integrating technological innovation with cultural creativity. Leading e-commerce platforms, including Alibaba International, AliExpress, Douyin, and Taobao & Tmall, held sessions to introduce their platform empowerment services. Focusing on themes such as cross-border global reach, content e-commerce, and industrial belt support, they provided one-stop solutions for toys companies, helping "Chenghai Smart Manufacturing" products set sail for the global market.
Source:Shantou Daily, Mar 11, 2026
“广货行天下”春季行动玩具专场促销活动在汕启动
3月10日，由广东省工业和信息化厅、汕头市人民政府主办的“广货行天下”春季行动玩具专场促销活动在我市澄海区广东宏腾商务展览有限公司总部正式启动。
本次活动采取“政府搭台、协会牵线、平台赋能、企业发力”的模式，整合线上线下资源，搭建产销对接桥梁。启动仪式上，奥飞娱乐、群宇互动等多家本土玩具品牌企业轮番登台，发布涵盖AI智能玩具、潮玩IP等多品类前沿产品，展现澄海玩具企业在科技创新与文化创意融合方面的强劲实力和最新成果。阿里国际、阿里速卖通、抖音、淘天等头部电商平台进行平台赋能推介，围绕跨境出海、内容电商、产业带扶持等主题，为玩具企业提供一站式解决方案，助力“澄海智造”扬帆出海。
来源：汕头日报 2026-3-11