Following the successful delivery of the first two batches of orders, the cooperation between Thailand's Charoen Pokphand Group (CP Group) and the toy creative industry in Chenghai District, Shantou, has yielded further results. Recently, the third batch of direct-procurement orders—toy products valued at over CNY 20 million—completed container loading and set off for Thailand successively. These products will be placed on shelves at mainstream retail channels under CP Group, including Lotus's Supermarket and Makro, bringing more creativity and joy from the "China's Capital of Toys and Gifts" to Thai consumers.

This batch of orders cover dozens of high-quality toy products across multiple categories, including infant and toddler educational toys, electric remote-controlled toys, scene-building blocks, and trendy blind boxes. During the product selection process, based on the sales data and consumer feedback of the previous two batches of products in the Thai market, both parties further optimized their product selection strategies and supply chain coordination mechanisms. At the same time, combining the age preferences, functional needs, and safety standards of Thai consumers, they precisely screened the products, to ensure that each single toy be "compliant, safe, and fun", achieving a deep alignment between the toy products made in Chenghai and the Thai market.

Source:Shantou Daily, June 18, 2026

正大集团第三批玩具直采订单顺利出货

　　继前两批订单成功交付后，泰国正大集团与汕头澄海玩具创意产业的合作再结硕果。近日，第三批直采订单——价值超两千万元的玩具产品完成装柜，陆续启航运往泰国。这批货品将上架至正大集团旗下莲花超市与万客隆等主流零售渠道，为泰国消费者带来更多来自“中国玩具礼品之都”的创意与快乐。

　　本次订单涵盖数十款高质量玩具产品，包括婴童益智、电动遥控、场景积木、潮流盲盒等多个品类。在选品过程中，双方基于前两批产品在泰国市场的销售数据与消费者反馈，进一步优化了选品策略和供应链协同机制；同时结合泰国消费者的年龄偏好、功能需求及安全标准，精准筛选产品，每一款玩具都力求“合规、安全、有趣”，实现澄海制造与泰国市场的深度契合。

来源：汕头日报 2026-6-18